Our service-led business was set up based on knowledge that we gained from the client’s perspective, by understanding the issues and effects that poor service can have on a company.

The founders, and brothers, are the fourth generation within their family to be involved in logistics and have set up and run a successful food logistics business too. It is this background that has helped forge the way forward from understanding exactly the issues logistics businesses have when recruiting agency staff. Our driver agency was born out of frustrations with local agencies not providing a good enough service for their business.


Our business has grown due to numerous recommendations which have stemmed from the concentration and focus on service, compliance and safety both for our clients and agency staff.

Our focused expansion within the driving sector has seen the completion of two significant acquisitions in 2011/2012; namely of Driver Link UK and Agency Drivers North West. 2014 then saw the acquisition of the niche agency First Step Recruitment Solutions who specialize in drinks logistics staffing. This growth has enabled and strengthened our client offering through shared resources and efficiencies, along with significant investment in technology and resourcing.

The Challenge Group has grown from a small office in the warehouse of a food production/logistics business, with a team made up of only the founders, to now employing 45 members of internal staff in state of the art offices and having over 700 drivers spread across the company.


Our clients range from small van operations to large National Master and Lead Vend solutions supplying management, HGV drivers, warehouse staff and also HGV units for traction.


A major part of our vision is to make sure that we look after our entire team and provide them with consistent work with clients who always provide a safe working environment.

The Challenge Group invest heavily in training and we use our own driver assessors to make sure our workers meet specific client criteria and safe systems of work, from dray training for beer delivery to refrigeration training for fresh produce delivery.

Our mission statement:

We will use our experience, understanding and desire to deliver a tailored multi-resource logistics provision with our goal to always exceed our customers’ expectations.

Our values:

Logistics is in our DNA, the ‘PEARL’ of our DNA are our values;